How to get customers to buy your products or services


Where did your customers go

Too many choices. Too little time. Too little help.

We live in an age of practically limitless options—cars, phones, products, services,
lifestyles. The choices we face for the simplest purchases seem infinite.  

Take the supermarket. Last count there were over 42,686 products (and growing) lining confused by choicesthe shelves. Choosing a can of soup can make your head spin. Then there’s electronics. Computers. Small appliances. Business supplies. How about the large choice of  lawyers. Accountants. Dentists. Architects.

Customers who walk into a store with little or no knowledge about your product or service are likely to leave without buying anything. That’s why many companies are losing business.  Continue reading

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Email Marketing Best Practices


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Create eMails That Get Opened and read. eMail marketing is a very important component of a total online marketing program. You must properly craft eMail letters that get opened, read and acted upon. Some email get high open rates (that is they … Continue reading

How to get more email addresses


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Tips for getting more customers and prospects to sign up for your eMails.  The cornerstone for a successful and profitable email program is getting contacts’ email addresses. Those who have tried, know it’s easier said than done. Most people don’t want … Continue reading